Public Relations & Community Management Intern
FlyInStyle is looking for an experienced PR, social media & marketing intern to join our team to help build FlyInStyle from the ground up.
We are an early stage
startup, working under The Professional Connection Incorporated (Ft Lauderdale,
FL), creating a marketing platform for airports to engage travelers with
exciting content related to shopping, dining, relaxing and improving the
overall airport experience. We have a marketing services arm which is
client facing, to create innovative content, and a consumer facing mobile
application, which helps users find fun and interesting things to do at
airports globally.
Candidate will lead the content strategy and development for the FlyInStyle brand across mobile, web and various social media platforms including (but not limited to): Hootsuite, Facebook, Twitter, Pinterest & Klout. Responsibilities will also include assisting in brand research, consumer studies, building consumer awareness & trial and have opportunity to influence design of the final application. Candidate will also manage content of FlyInStyle4Biz, a separate profile catering to industry news to drive awareness for FlyInStyle on the business side.
Why you should work here
• Opportunity to join at ground level & be part of what will be a top social travel app in the marketplace!
• Be a leader with significant responsibility in a startup social travel company, with opportunity to grow as the company grows both in new ventures and scope of responsibility.
• This is an unpaid position with opportunity to grow into paid position moving forward.
• Be part of a small team of talented, passionate people creating something that will change people lives, empowering them to navigate their own development.
Contact amanda@flyinstyleapp.com for more information.
• Personal Leadership, Entrepreneurial Spirit, Strong Character
• Strong Communication Skills including Writing for Online Publishing
• Understanding of the Basics of PR, Communication, Marketing, Branding, Leadership
• Proven Track Record to Work Independently, Strong Work Ethic
• Passionate about PR, Leadership, Communication, Social Media, Brand Development
• Drive to Win, Creativity, Solution Mindset, Simplification Mindset, Team-Player
• Ability to Consistently Deliver High Quality Work & Deliver Sound Recommendations
Sample Responsibilities
•Content Strategy & Development
•Public Relations Overviews (Topline, Strategy): Create topline review of top PR platforms and recommend how FlyInStyle might gain coverage
•PR, Social & Blogger Outreach
•SEO, Google Analytics, Flurry Analytics: Use analytics to target and acquire PR coverage (Tech, Travel, Startups, Travel Retail)
• Target Market Analysis & Action Plan: Pull together a summary of target PR publications for FlyInStyle and create action plan to gain brand awareness and downloads, clicks and views of on FlyInStyle launch page, the App Store, social media, bloggers.
• PR Research (Detailed, Execution): Pull together bi-weekly brief/summary of articles related to airport travel, tech & social media across platforms and recommended course of action to capitalize on these audiences.
• RSS building: Internal: Set up an RSS reader to monitor social media activity around FlyInStyle, Industry News, Customer News. External: Set up FlyInStyle's "Featured News" on RSS feeds on facebook page and web page.
• Blog monitoring: Identify top bloggers to follow related to Travel, Airports, Duty Free, Travel Retail, Social Media; highlight in weekly newsletter, build relationship through Twitter & WP.
• Blogging: Support FlyInStyle blog & create weekly content (subject to approval). Craft personal posts about experiences related to airport travel
• Website Feedback: Provide analysis of FlyInStyle app & website
• Video Project (Example): Identify 10-20 people and video interview them both on their experiences as airport travelers around the globe. Create an "RTB" video, editing them together to highlight both the problems of the airport traveler and the solutions from the app. Quality content will have potential to be featured on FlyInStyleapp.com.
Candidate will lead the content strategy and development for the FlyInStyle brand across mobile, web and various social media platforms including (but not limited to): Hootsuite, Facebook, Twitter, Pinterest & Klout. Responsibilities will also include assisting in brand research, consumer studies, building consumer awareness & trial and have opportunity to influence design of the final application. Candidate will also manage content of FlyInStyle4Biz, a separate profile catering to industry news to drive awareness for FlyInStyle on the business side.
Why you should work here
• Opportunity to join at ground level & be part of what will be a top social travel app in the marketplace!
• Be a leader with significant responsibility in a startup social travel company, with opportunity to grow as the company grows both in new ventures and scope of responsibility.
• This is an unpaid position with opportunity to grow into paid position moving forward.
• Be part of a small team of talented, passionate people creating something that will change people lives, empowering them to navigate their own development.
Contact amanda@flyinstyleapp.com for more information.
• Personal Leadership, Entrepreneurial Spirit, Strong Character
• Strong Communication Skills including Writing for Online Publishing
• Understanding of the Basics of PR, Communication, Marketing, Branding, Leadership
• Proven Track Record to Work Independently, Strong Work Ethic
• Passionate about PR, Leadership, Communication, Social Media, Brand Development
• Drive to Win, Creativity, Solution Mindset, Simplification Mindset, Team-Player
• Ability to Consistently Deliver High Quality Work & Deliver Sound Recommendations
Sample Responsibilities
•Content Strategy & Development
•Public Relations Overviews (Topline, Strategy): Create topline review of top PR platforms and recommend how FlyInStyle might gain coverage
•PR, Social & Blogger Outreach
•SEO, Google Analytics, Flurry Analytics: Use analytics to target and acquire PR coverage (Tech, Travel, Startups, Travel Retail)
• Target Market Analysis & Action Plan: Pull together a summary of target PR publications for FlyInStyle and create action plan to gain brand awareness and downloads, clicks and views of on FlyInStyle launch page, the App Store, social media, bloggers.
• PR Research (Detailed, Execution): Pull together bi-weekly brief/summary of articles related to airport travel, tech & social media across platforms and recommended course of action to capitalize on these audiences.
• RSS building: Internal: Set up an RSS reader to monitor social media activity around FlyInStyle, Industry News, Customer News. External: Set up FlyInStyle's "Featured News" on RSS feeds on facebook page and web page.
• Blog monitoring: Identify top bloggers to follow related to Travel, Airports, Duty Free, Travel Retail, Social Media; highlight in weekly newsletter, build relationship through Twitter & WP.
• Blogging: Support FlyInStyle blog & create weekly content (subject to approval). Craft personal posts about experiences related to airport travel
• Website Feedback: Provide analysis of FlyInStyle app & website
• Video Project (Example): Identify 10-20 people and video interview them both on their experiences as airport travelers around the globe. Create an "RTB" video, editing them together to highlight both the problems of the airport traveler and the solutions from the app. Quality content will have potential to be featured on FlyInStyleapp.com.