Analyst, SEO & Content
What's This Position All About?
Are you obsessed with helping clients improve their digital presence? Looking to make a name for yourself in the digital marketing world? Look no further. Perfect Search is looking for an SEO & Content Analyst to join our team.
What’s Involved?
SEO & Content Analysts are responsible for planning and executing search engine optimization campaigns. This includes reviewing the technical foundation of websites to ensure that search engines can properly navigate the site. Candidates should have experience reviewing crawl reports, creating XML Sitemaps, and providing general suggestions on crawling and indexing of websites.
SEO Analysts should also have experience creating content and optimizing on-page element of websites. This includes keyword research, copy creation, and meta-data optimizations.
Candidates should have experience with using Google Analytics, Google Search Console, and other tools to conduct monthly metric reporting for clients. Candidates should also be comfortable presenting reports to clients.
Finally, Analysts also provide strategic direction and data insights while working with our team to drive successful results for clients. The ability to successfully use SEO tools and analyze and communicate performance to clients is key.
What You'll Do
Work expertly within Google Analytics Google Search Console, Screaming Frog, etc.
Provide SEO strategy recommendations
Optimize websites to improve efficiencies and increase volume of conversions
Review crawl reports and provide recommendation to improve how search engines interact with websites
Conduct keyword research
Produce keyword-rich copy for client websites
Analyze key metrics, discern key findings, and optimize to drive successful outcomes in accounts
Advanced data analysis in Microsoft Excel
Collaborate with clients to devise new and exciting marketing initiatives
Create weekly/monthly reports with analysis of campaign performance along with recommendations for improvements
Serve as point of contact and project manager for clients with client-facing communication
Keep up-to-date on emerging online marketing strategies, tools, and best practices
Manage and prioritize multiple accounts simultaneously
Work with fun people in a fun atmosphere; advanced ping pong skills are a plus
What You'll Need
0-2 years of experience in SEO
Highly analytical with strong critical thinking skills
Data analysis experience
Excel experience
Strong written and verbal communication skills
Ability to work independently and in a team-oriented environment